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GENEVA | Charming 1920s English Style Bungalow from the Original Sears Catalog of Homes Available


732 Illinois Street, Geneva, Illinois SEARS Catalog Home from 1920s

DISTINCT PIECE OF HISTORY IN THE HEART OF THE FOX RIVER VALLEY

GENEVA– During the 1920s, a new trend emerged in America - homeownership. With an increase in urbanization and economic prosperity, people started looking for affordable and convenient housing options. This is when Sears Roebuck & Co., a popular department store, introduced their "Modern Homes" catalog, offering customers the opportunity to purchase and build their own house.


732 Illinois Street, Geneva, Illinois SEARS Catalog Home from 1920s

These charming homes from yesteryear are a symbol of American ingenuity and continue to hold a special place in the hearts of many. While it is a rare opportunity to own a home this unique with such a distinct historical significance, the west suburban real estate market is all a buzz with this recent Geneva listing by Dina Florina of Berkshire Hathaway Starck Real Estate that's nestled in the heart of Geneva.


732 Illinois Street, Geneva, Illinois SEARS Catalog Home from 1920s

732 Illinois Street sits in the historic district of Geneva and features vintage 1920s architecture, arched openings, and hardwood floors. It is an original from the "Modern Homes" Sears Catalog and has been updated while preserving its character and integrity. The home offers 3 bedrooms with a loft, two full bathrooms, and a 1 car detached garage.


732 Illinois Street, Geneva, Illinois SEARS Catalog Home from 1920s

According to the MLS listing, one of the standout features of this home is the abundance of perennials that surround the property. It notes that the vibrant colors and fragrant scents create a beautiful and inviting atmosphere and is a peaceful retreat for relaxation and enjoyment.


732 Illinois Street, Geneva, Illinois SEARS Catalog Home from 1920s

Additionally, it boasts a BRAND-NEW deck and is perfect for outdoor gatherings and relaxation. This home also has a NEW tear off roof on the house and the garage and is located on an interior street without much through traffic.


732 Illinois Street, Geneva, Illinois SEARS Catalog Home from 1920s


The Claremont is the Same Model as the Riverside, Renamed in the 1930s

Vintage Homes from the 1920s: A Look at Sears Catalog Homes


The Rise of Sears Catalog Homes

The idea of mail-order houses was not new, but it was Sears that truly revolutionized the concept. In 1908, the company started offering pre-cut and pre-fabricated houses, making it easier for people to build their own homes. However, it was during the 1920s that this concept gained popularity and became a symbol of the American Dream.


Design and Features

The Sears catalog homes offered a wide range of architectural styles, from Victorian and Colonial to Arts and Crafts and even Modern. Customers could choose from a variety of sizes, with floor plans ranging from small cottages to spacious two-story homes. These houses also came equipped with the latest amenities such as indoor plumbing, electricity, and central heating - a luxury that was previously only available in high-end homes.


Ordering and Building Process

Ordering a Sears catalog home was simple - customers could browse through the catalog, select a design and features, and place an order. The house would then be shipped via railroad in pre-cut pieces to be assembled on-site by the customer or hired professionals. This made the building process faster and more affordable compared to traditional home construction.




Legacy of Sears Catalog Homes

Over 70,000 Sears catalog homes were sold between 1908 and 1940, making it one of the most successful mail-order businesses in history. These homes not only provided affordable housing options but also sparked a trend that shaped the architecture and home construction industry for years to come.


Continued Fascination with Vintage Homes

Today, Sears catalog homes are highly sought after by vintage home enthusiasts and collectors. Many of these charming homes from yesteryear have been preserved and restored to their original condition, showcasing the quality and durability of Sears' home designs. They serve as a reminder of a bygone era and continue to inspire new generations with their timeless appeal. So, if you ever come across one of these vintage homes, take a moment to appreciate its history and legacy - a true American treasure from the 1920s. So, don't be surprised if you suddenly find yourself longing for a simpler time and dreaming of owning your very own Sears catalog home.



The Claremont is the Same Model as the Riverside, Renamed in the 1930s


More Info on Sears Catalog Homes

The original Sears catalog homes from the 1920s were more than just mail-order houses - they represented a new era in homeownership and changed the way people thought about and built homes. These homes not only provided affordable housing options but also left a lasting impact on the American landscape and continue to fascinate us today. Whether you are a history buff, an architecture enthusiast, or simply appreciate the charm of vintage homes, Sears catalog homes are definitely worth learning more about and perhaps even dreaming of owning one someday. So keep your eyes peeled for these hidden treasures and take a step back in time to experience the charm and nostalgia of a Sears catalog home. Thank you for reading and happy house hunting!





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