DEMOGRAPHICS
Each issue of Glancer Magazine targets all demographics, while its primary demographic is women ages 25-65. Each magazine is direct mailed monthly on a rotating basis to the community and includes many popular local features including; resident profiles, human interest stories, business features, city news and notes, contests and local shopping and dining information. Subscribers receive the magazine monthly. Find out more statistics about our Naperville, Wheaton and Glen Ellyn Audiences right here!
Our Naperville, Illinois Audience
Population
2000 - 128,358
2006 - 143,956
1.3% decrease since 2000 census
Ethnic Breakdown
White 77.2%
African American 3.7%
Latino 5.9%
Asian 12.3%
Median Age
34.8 (this is younger than average age in the U.S.).
Families (non-single residences) represent 76.9% of the population.
Median Household Income Comparison
Naperville $97,790
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
88% of total population at 2.5 readers per household
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Our Glen Ellyn, Illinois Audience
Population
2000 - 26,999 2006 - 26,654
1.3% decrease since 2000 census
Ethnic Breakdown
White 89.4%
African American 2.8%
Asian 4.4%
Other 2.1%
Median Age
40.5 (this is older than average age in the U.S.).
Families (non-single residences) represent 70.5%
of the population.
Median Household Income Comparison
Glen Ellyn $88,332
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
72% of total population at 2.5 readers per household
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Our Wheaton, Illinois Audience
Population
2000 - 55,416
2006 - 53,784
1.3% decrease since 2000 census
Ethnic Breakdown
White 80.3%
African American 3.4%
Latino 7.1%
Asian 4.6%
Other 3.7%
Median Age
38.4 (this is older than average age in the U.S.).
Families (non-single residences) represent 70.8%
of the population.
Median Household Income
Wheaton $85,249
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
78% of total population at 2.5 readers per household
Above information Based on 2000 and 2006 U.S. Census data
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